What is UX? UX is short for user experience, and it refers to a user’s experience of the product or service that they are being offered. Technically, UX can refer to how a user experiences any product (even physical ones), for example, lying down on a comfortable bed to decide whether it is cozy enough
UX writing or microcopy and UI content are some of the basic terms which you have heard all the time. Over the last few years, this writing has become a new and upcoming trend in the field of web or app designing. It would not be wrong to say that it has eventually made itself to
With the digital transformation speed being 5x the pace of a traditional business, it has become a crucial need of the hour to weave digital reformation into the fabric of their businesses. Digitization is continually snapping away at the heels of the customer base that you want to appeal to. Therefore, through the business plan,
I’ve waited a long time for this moment, an interview with Ran Liron, one of the leading UX personas in Israel. Ran holds the job UX Lead at Nielsen. Let’s start first with Coronavirus. How do you and your family get along these days? I started a new job eight days ago at “Nielsen,” my
The year 2022 has already arrived, and selling and shopping online has become a common practice. Having eBay, Amazon, AliExpress, as well as Walmart at our disposal has changed the way we shop online. It’s hard to recall what it was like before these and other online shopping giants made it possible to have virtually
It is more important than ever that our products are reliable and honest in the face of dark patterns in UX. Users are nudged towards a direction that benefits the company rather than themselves when designers create a dark UX. As opposed to misleading users with dark patterns, we can build credibility by offering ethical
User interface (UI), first and foremost, is the set of visual elements, pages, and screens, such as icons and buttons. These icons and buttons can make it possible for the person to see the products and services of the companies. While user experience (UX) is considered to be an experience in which the customer has