Conversion Rate
Definition:
The conversion rate is the rate at which website visitors complete a predefined goal, aka conversion. It can be calculated by dividing the number of goal achievements by the number of website visitors.Information:
The conversion rate is the number of conversions divided by the number of visitors. For instance, if an e-commerce website receives 200 monthly visitors and has 50 sales in total, the conversion rate would be 50 sales divided by 200 visitors = 25%. Websites and applications often have various conversion goals, and each will possess its own conversion rate.
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